Beger participated in the Paint Your Dream Space by Beger activity, held on Wednesday, 21 January 2026, from 3:00–5:00 p.m. at Areesampan Sports Ground, Phaya Thai District. The activity was part of the kick-off of the CSR Dream Stadium Project, which aims to develop and improve public spaces to enhance community quality of life and create inspiring environments through the integration of sports, art, and active community participation.
The activity was a collaboration between Beger, the Dream Stadium initiative, and Think Curve, united by the belief that sports and art are powerful tools for connecting people, fostering pride, and strengthening communities over the long term. Areesampan Sports Ground was revitalized and redesigned to become a public space accessible to people of all ages, encouraging creative and meaningful shared activities.
The opening ceremony was honored by the presence of Mr. Sanon Wangsrangboon, Deputy Governor of Bangkok, along with social partners, artists, and community representatives who actively contributed to the creation and development of this public space for genuine community benefit.
In this renovation, Beger placed strong emphasis on quality, safety, and long-term usability, ensuring that Areesampan Sports Ground can support a wide range of community activities and continue to serve people of all groups sustainably.
Beger believes that color is more than an aesthetic element—it plays a vital role in creating safe, friendly environments and inspiring people within the community. Well-designed public spaces can become centers for learning, exercise, and meaningful shared experiences, ultimately supporting sustainable community development in the long run. -Click to explore the Color Trends of 2026